Outreach: Portland Tree Code

Project Media: print

branding

The City of Portland has changed the tree code, and now cutting could require a permit. The city's tree division wanted residents to call before cutting trees and they needed to incorporate this message into their logo and outreach materials. The central call to action? Call before you cut. Creative studio designed a new logo and created an eye catching magnet that all Portlanders can put on their refrigerators (or chainsaws) as a reminder to always call before cutting.